Play-a-week Project

2-12-19

In a conference room, on a high floor.

B
We need a campaign for the end of the year.

A
It’s February.

C
2019 is such a filler year. Get us to 2020, you know?

A
It’s snowing outside.

B
They can bring back the glasses that have the zeros as eye-holes.

C
I think—just spitballing here—we can do a ‘we couldn’t have guessed,’ like I was listening to Late Registration yesterday and the second track on that album is a collaboration between Kanye and Adam Levine? And they sing ‘nothing’s ever promised tomorrow today,’ and now Kanye is like ‘slavery was a choice’ and Adam Levine has his nipples out at the Super Bowl?

A
Chilly.

C
2020: Anything is on the table.

B
2020: Who’s to say?

C
It’s anyone’s guess.

A
Everyone knows it’s going to snow in winter but we get so excited when it comes anyway.

C
Everyone is surprised but also no one is.

B
2020: History is like sedimentary rock and we’re caught between the layers.

C
How do we use that to sell toothpaste?

B
We could do: 2020: because you have some past stuck in your teeth.

C
2020: Because 2019 left a bad taste in your mouth.

B
It would be such a good year to sell contacts.

A
Would you look at that snow.

Elise Wien